event branding Tag

Using social media to promote your brand is a given these days; but to get real engagement you’ll need to do more than just simply post product and service news. If you want likes, retweets, shares and follows, then you need to give your audience...

A branded event is about raising awareness of your brand and forging new connections which could potentially lead to new customers and sales. Hosting or attending an event, though, can be an expensive exercise – with everyone’s marketing budget under scrutiny as the economy hits...